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Intranet unites staff from 40 countries

When Grayling, the world’s second largest independent global PR agency asked us to design their new Intranet site we delivered a creative, brand-led and human solution. We did all we could to make the intranet everything but the dry, functional applications that they tend to be.

Using Microsoft Sharepoint as an underlying framework, we used Web 2.0 principles, RSS and Flash to create a dynamic, social and ever-changing portal that enables people to get to know people on the other side of the world, and share links, thoughts and experiences simply by tagging things in social media tools such as Delicious.

For the design we took the new Grayling ‘Line of thought’ visual concept and created a flash header that centered around a global map but pulled in helpful thoughts into modules along the Grayling line extended from the logo. This, along with the continual updating of content keeps the site fresh on a daily basis.