VGROUP: MARKETING BRANDING DESIGN INTERACTIVE

TURN YOUR IMAGES ON!

WHAT'S NEW? // WORKING HOLIDAYS

So, that was the end of August. Our biggest summer month. And, increasingly, our biggest holiday month. Us VGroupers have been getting up to all sorts of adventures: mountain bike racing, riding the 'Doughnut' after speedboat, re-decorating, giving birth, camping, wedding in Scotland and painting the garden shed blue - look at our pictures in our snippet. We did manage to squeeze in a few jobs as well, like the re-vamp of ICMA's Regulatory Policy Newsletter amongst other things... check out how we made even the lowly newsletter an interesting project and take a few tips from one of our senior designers ... more »

NEW WORK // LEAF IT OUT

The latest incarnation of the our product branding for Naturo is a series of luscious salad packs that break with the somewhat traditional supermarket designs. We utilised the leaf symbol from the Naturo logo to create a window to view the product and developed a colour palette that complimented each product in the range. more »

Case Study

COMMENT // THE PROOF IS IN THE PUDDING

Just like the saying, it's the end result that matters, which is why, like any good chef, having a taste of the dish prior to serving is very important. When defining colours, paper and sizes, the best way to do this is a scatter-proof, an invaluable tool that improves final results and actually can save you money. more »

Comment

TRENDS // SHADES OF GREEN

These days most printers are conscious of the effect they have on the environment. In fact, to stay competitive, it's becoming necessarily to claim some kind of environmental-credentials: ISO9001, ISO14001, FSC certified, carbon neutral... But what does it all mean, really, and what difference does it make? more »

Knowledge

SNIPPETS // SUMMER SUMMARY

This month we're inviting you into our own private photo albums to give you a taster of what we've been up to this summer - the last one of this decade ! We hope you have been enjoying this summer as much as we have ... more »