Enfield Safety supplies

Rebranding as the catalyst for change

Enfield Safety provide personal protective equipment and corporate workwear to the construction and industrial sectors. When their 40 year celebration came up they decided to rebrand and use it as a catalyst for change.

VGROUP advised on brand strategy, created a new logo/visual identity and produced an extensive range of communications to give Enfield stand-out and compete more effectively in their marketplace. With a new brand promise, brand guidelines and strapline, ‘Safety. Delivered’ Enfield are using their rebrand to unite employees and drive further growth.

www.enfieldsafety.co.uk

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  • PROPOSITION & POSITIONING
  • BRAND LANGUAGE GUIDE
  • LOGO DESIGN & VISUAL IDENTITY
  • CATALOGUE DESIGN
  • RESPONSIVE WEBSITE DESIGN
  • BRAND GUIDELINES

VGROUP offered a structured and tangible approach with a clear step-by-step process. Laser attention to detail, unbounded creative flair, constant client support and industry leading advice has made this a thoroughly enjoyable experience. A difficult project with high level expectations and VGROUP carried it off in their calm, efficient, effective and professional manner.

Hans Stacey
Director
Enfield Safety

Investance Group Management Consulting

A new brand vision for global success

Investance is a global management consulting success story, averaging 45% annual growth as it approached its tenth anniversary.

Ever-progressive, the firm saw the need to raise awareness of its financial services expertise via a new brand communications strategy. The new logo, visual identity and website we created were at the heart of this.

With over 70 clients in ten countries and 300 employees in France, North America, The Netherlands, Hong Kong, Singapore, India and the UK, Investance now has an exciting brand platform driving its phenomenal growth.

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  • BRAND POSITIONING
  • LOGO & VISUAL IDENTITY
  • BRAND GUIDELINES
  • WEBSITE DESIGN & DEVELOPMENT
  • LITERATURE
  • DIGITAL TEMPLATES
  • ILLUSTRATION & ART DIRECTION
  • EXHIBITION STANDS
  • BRAND LAUNCH PRESENTATION

Just to say many, many thanks to all the VGROUP team for a fantastic job. It is a huge leap forward for the company and I know we can build on this for the future. We look forward to working with you going forward as well.

Simon Drury
Global Head of Marketing
Investance Group

Groundsure Property and land information services

The UK’s #1 provider of location intelligence

Groundsure started in 2001 offering paper-based environmental search reports to the legal conveyancing profession. In 2013 they launched .MAP to provide mapping and data for architects, surveyors and environmental consultants.

In a fast-evolving environmental search and land use market, Groundsure needed to change. Our solution was to merge the two brands and position Groundsure as the #1 provider of Location Intelligence to the UK property and land use market. Our new set of values created a common sense of purpose, aligned to a single, shared vision.

Today, Groundsure has a reinvigorated visual identity, joined up to a robust brand proposition and messaging, brand toolkit and brand guidelines. The marketing team can confidently deliver a brand-led approach to support future growth ambitions.

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  • BRAND PROPOSITION & POSITIONING
  • BRAND LANGUAGE GUIDE
  • LOGO & VISUAL IDENTITY
  • ICONOGRAPHY
  • INTEGRATED COMMS DESIGN
  • BRAND GUIDELINES

My objective with the brand review was to understand and define our brand essence as well as develop and enhance our visual identity. Our agency would have to understand our past and help us deliver our future. VGROUP did just that, they just got us. They worked with us seamlessly and effectively as an extended part of our Team from project start to finish. The work VGROUP has done for us makes the marketing Team’s job easier and delivery better. Thank you VGROUP – I would recommend you to anyone.

Rebecca Manville
Marketing Director
Groundsure