We firstly defined their proposition and personality. A strapline ‘make it happen’ created to capture the essence of DK’s offer. A new logo, visual identity and website designed to enhance their image and generate excitement with their target audience – musicians.
DK now have a more professional image projecting them as the biggest and best in the music management industry. They are now a force to be reckoned with; making their competitors nervous, their staff focused and above all, proud of their brand. A brand that truly reflects the idea of who they are – DK ‘make it happen’ for young musicians.
Check out their new website – www.dkmanagement.co.uk