Supplier of ready-to-eat salads to the nation’s supermarkets and food service companies, Natures Way Foods has a vision to be Europe’s best prepared-produce supplier. Guided by its ‘Good to Great’ strategy, it recognises the importance of a strong brand in getting there.
LOGO & VISUAL IDENTITY
PHOTOGRAPHY & ART DIRECTION
EXHIBITION & SIGNAGE SYSTEMS
Our partnership with NWF has certainly been productive. It began with a new identity built around a suitably fresh and friendly logo. We then rolled this out across digital and offline channels, and have worked together on several related branding and design projects since.
“I’ve worked with many agencies for many years – good and bad – and I’ve only ever stuck with ones that I enjoy working with and those where there is a joint respect and understanding for each other’s roles and skills. I feel a huge degree of warmth and empathy with VGROUP which makes me feel comfortable and able to trust you to get on with things with the right interests and vision at your heart.”