Azneo

Thoughtfully curated ethical retail

Putting values at the heart of the brand

Azneo get it. Consumers are becoming more ethical by the day. They want sustainably produced, handmade products from around the world. They want the ease of these products lovingly curated into a collection. They want them home-delivered. And they want to buy safe in the knowledge that their purchase won’t harm anyone in the supply chain.

Armed with this knowledge, Azneo are rewriting the rules of retail. They came to us for a brand identity to match. A bold and confident logo design followed a naming and strategic brand positioning exercise defining their guiding principles and beliefs.

BRAND PROPOSITION
STRATEGY & POSITIONING
BRAND LANGUAGE / MESSAGING
LOGO & VISUAL IDENTITY
BRAND STYLE GUIDE
WEBSITE DESIGN

Azneo Logo 2
Azneo Black Logo
Azneo Phone Mock-up

We worked with the Azneo team from Asia and developed brand and language guidelines and a fresh new visual style which manifested in a new ecommerce website – azneo.com

Azneo Laptop Mock-up
Azneo Website
Azneo Mobile Visual